Writer ALEJANDRO M. ALCALÁ
Dior is involved in a new concept for its shows creating an exclusive high-tech item using virtual reality. The product, dubbed “Dior Eyes” accompanies you to enjoy the visual and audio experience of the backstage of the catwalks of the luxury brand through headphones with vision. The brand pioneered this concept aims to bring the user to know the work of makeup artists, hairdressers… and in general everything that is not seen during the show. The brand pioneer in this concept aims to bring the user to know the work of makeup artists, hairdressers … and in general everything that is not seen during the show. https://www.youtube.com/watch?feature=player_embedded&v=_XdFT4hgr9M