Writer ARIADNA FERNÁNDEZ UJJA
For the 80th anniversary, Lancôme has launched a creative platform for all the followers that became part of its history. This platform allows to users create a portrait decorated with stickers and artwork designed by the graphic designer, art director and illustrator Leslie David.
youarelancome.com is the netsite where you upload your own photo to customize with some filters in B&W adding patterns, flowers or sketches inspired by the aesthetics of this brand. For the best designs Lancôme offers the opportunity to attend the birthday party on July 7th in Paris. The celebrities that have been part of brand have also participated: Penelope Cruz, Kate Winslet, Julia Roberts, Lily Collins and Lupita Nyong’o have upload their portraits on the netsite.
We have already participated!