Bold, captivating and a bit eccentric, Fall/Winter 2015/16 campaigns celebrate the special connection between designers and the is new muses. This celebrity-turned-model debutante ball showcases that something is changing in the fashion industry. Names such as Donnattela Versace, Cher, Kate Perry, Alicia Vikander or the Kardashian sisters, are featured in the most unexpected images of the fall season. We at HORSE decided to review those campaigns which have inspired our “desire” of the nearer future.

CHANEL Paris- Salzburg Pre-Fall 2015
Cara Delevingne & Pharell Williams

Photographed by Karl Lagerfeld, Cara and Pharell appear defiant to the camera, surrounded by an Austrian ambiance and a clear tirolese accent outfits, as the principal characters to the Pre-Fall 2015 Paris- Salzburg Collection. The iconic tweed jackets, XL boots, wool sweaters and embroidered baroque inspired coats, with a clear rock flair, slip into their proposals.

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SONIA RYKIEL
The Jagger Sisters

French brand Sonia Rykiel has joined  Lizzy & Georgia May Jagger, 70’s model Jerry Hall and the iconic Rolling Stone Mick Jagger’s daughters, for its new Fall/Winter Campaign. Photographed by Juergen Teller, and envisaged by the new creative director of the mason, Julie de Libran; their goal is to get closer to the cooler universe, of daddy’s girls spoiled by the popes of fashion but who have their own style and personality.

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TIFFANY & Co.
Love

Tiffany & Co., introduces us into a universe where love is showcased differently from the typical relationship. With a unique casting, Mario Sorrenti captures beautiful pictures of the top model Doutzen Kroes with her son Phyllon and sisters Dree Hemingway and Langley Fox, displays the unconditional maternal love and sisterhood love; which will be the center of the three lines: Tiffany Victoria, Tiffany Bow & Tiffany Infinity.

nos introduce en un universo dónde el amor se muestra diferente al de las típicas relaciones amorosas. Con un casting único, Mario Sorrenti captura bellísimas imágenes de la top model Doutzen Kroes con su hijo Phyllon y a las hermanas Dree Hemingway y Langley Fox, mostrando el amor incondicional de la maternidad y la hermandad y que serán el centro de las tres líneas Tiffany Victoria, Tiffany Bow & Tiffany Infinity.
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BALMAIN
A Sister’s Matter

Sisters Kendall & Kylie JennerJoan & Erika Smalls y Gigi &Bella Hadid, get in Bailmain’s clothes to star in the Fall/Winter 2015/16 Olivier Rousteing‘s collection. Mario Sorrenti shows us the most sensual and powerful side of the sisters’  trio, in order to sustain the brand’s values.

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LOUIS VUITTON: SERIES 3
A new idea of women

Maison Louis Vuitton chose diversity to define the ideal Louis Vuitton women. That’s why Nicholas Ghésquiere launched Swedish actress Alicia Vikander as its new muse. Behind Juergen Teller & Bruce Weber lens, Alicia is joined by other faces such as actress Jennifer Connelly, Ethiopian model and actress Liya Kebede, or Fernanda Ly, among others.
The campaign is narrated through a couple of videos shot by the photographers.

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COACH
Canine portraits

Miss Asia KenneyLady Gaga’s beautiful french bulldog is the star of the latests Fall/Winter Coach campaign. Shot by iconic Steven Meisel, the shoot is an extraordinary and surreal mix of canine portraits, creating fun images with a lot of character and humor. For Stuart Vevers, the creative director, it’s a sample of Coach’s unique and personal spirit.

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GIVENCHY
Donnatella Versace, the new icon

Ricardo Tisci has surprised us yet again by booking Donatella Versace as one of the stars. Away from the classic, balanced Italian beauty, the designer represents a new, exaggerated and hipersexual way of walking through life; with a character that goes beyond her own brand. Along her, Chinese pop singer Chris Lee poses for Mert & Marcus, in a minimalist black & white picture, styled by Carine Roitfield.
Meanwhile, New York Giants’ Victor Cruz, has been chosen as the ambassador of the men’s collection. It was the one and only Riccardo Tisci who chose Cruz to represent the authentic essence of the Givenchy man.

Givenchy_OKMARC JACOBS
Cher & Winona Ryder are Back!

With a “Here am I” attitude, singer and actress Cher, demonstrates once again her strong personality by staring in Marc Jacobs next season’s campaign. Photographed by David Sims, the black and white image captures Cher with an impressive black jacket & skirt suit that blends masterfully gothic and victorian aesthetics. Alongside her, Marc Jacobs also features Winona Ryder, actress and pop singer Willow Smith or Anthony Kiedis, Red Hot Chili Peppers singer with his son Everly Bear.

Cher & Anthony Kiedis_Marc Jacobs2Winona_Smith_Marc JacobsMOSCHINO
Trash diva

Singer Kay Perry displays her sexiest version for the Fall/Winter campaign planned by Jeremy Scott and photographer by Inez & Vinoodth. The pictures show the music diva in a urban surrounding, filled with colors and dressed in different designs of the lates collection of the most irreverent designer of the fashion industry.

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ROBERTO CAVALLI
Desert’s queen

Taking over Nicki Minaj, R&B singer Ciara becomes the new face of Fall/Winter Roberto Cavalli’s campaign. Under Francesco Carrozzini’s lens, next fall’s proposals by the designer are showcased in a surrealist surrounding with desert’s sand and blue walls. Pictures that capture the seductive energy of a women ready to build her own empire.

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Rihanna’s secret garden

Dior widens its muse collection and this time it’s Rihanna’s turn to be an ambassador, with Steven Klein as her photographer. This is the fourth “Secret Garden” campaign and the Palais de Versailles the perfect scenery for the photo shoot and short movie of less than four minutes. At night, with an obscure seductive touch, Rihanna runs through the interior of the Palais and its gardens.
The star gets added to the line of elite actresses where Dior has found unexpected elegance and personality such as  Charlize Theron, Natalie Portman, Marion Cotillard or Jennifer Lawrence.

Rihanna's Secret Garden IV campaign for Dior, shot by Steven Klein.
LONGCHAMP
“We love Alexa”

Miami’s bohemian neighbourhood Wynwood and its street art become the scenario for Longchamp’s Fall campaign.The colorful surrounding blends perfectly with the seasonal items British It Girl Alexa Chung shows; who was chosen for the fourth consecutive time to star in the french maison’s campaign, shot by British photographer Max Vadukul.

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ANTHONY VACCARELLO
Femenine vs Masculine

The latest Fall/Winter Anthony Vacarello’s campaign has as its star 90’s model Amber Valletta. With a suggestive pose, the top shows us her a more masculine side, with a haircut à la garçon, dressed with suede trousers, shirt and jacket. The black and white picture was shot by Inez & Vinoodth and showcases feminine sensuality, from the opposite side’s perspective.

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